We are extremely excited for the July 15, 2009 launch of our book, Y in the Workplace: Managing the “Me First Generation”. This book explores the psychological, cultural, social and environmental influences that have shaped Generation Y and how this has impacted the workplace both negatively and positively. We also provide a variety of coaching solutions and recommendations to help you hone the strengths of your Gen Y employees and minimize their weaknesses so you can develop your talent to become the next generation of leaders.